LinkedIn Accelerate, an AI-built campaign type, moved to public beta for all advertisers globally. In a study of 29 A/B tests it drove a 42% lower cost per action than Classic campaigns.

Microsoft Monetize adds LinkedIn profile data to CTV buys across 3 DSPs

Advertisers buying CTV through three DSPs can now target using LinkedIn profile data via Microsoft Monetize.

DSPs→Microsoft Monetize→LinkedIn→CTV

출시CTV · 퍼스트파티 데이터글로벌Microsoft MonetizeLinkedIn5개월 전

LinkedIn and Amazon Ads open a new CTV path for B2B marketers

B2B marketers can now reach connected TV audiences through Amazon Ads via LinkedIn's targeting data.

B2B marketers→LinkedIn→Amazon Ads

소식CTV · 구매 접근글로벌Amazon AdsLinkedIn5개월 전

LinkedIn expanded programmatic CTV buying to Amazon DSP, letting advertisers apply LinkedIn job title, industry and seniority targeting across premium streaming inventory through Microsoft Monetize.

출시글로벌LinkedInMicrosoft MonetizeAmazon Ads5개월 전

LinkedIn introduced an Ads Agency Certification credential so marketers can identify agencies with proven LinkedIn Ads experience.

출시글로벌LinkedIn5개월 전

LinkedIn CTV ads become buyable via The Trade Desk

Advertisers can now buy LinkedIn's CTV ad inventory programmatically through The Trade Desk, powered exclusively by Microsoft Monetize.

Advertisers→The Trade Desk→Microsoft Monetize→LinkedIn

출시CTV · 광고 지면 연동글로벌LinkedInThe Trade DeskMicrosoft Monetize7개월 전

5 LinkedIn ad tactics for B2B marketers

Five LinkedIn ad tactics — from video to Thought Leader Ads — that helped improve B2B campaign performance in 2025 and are worth testing in 2026.

소식글로벌LinkedIn7개월 전