Roku Launch an Advertising Brand Studio; Digital Turbine Acquire Fyber

Roku and Horizon Media partner on CTV ad precision

Media agency Horizon Media and Roku formed a partnership aimed at improving precision targeting for advertisers buying Roku's CTV inventory.

Horizon Media→Roku→CTV inventory

출시CTV · 구매 접근글로벌Roku Advertising3주 전

Affle buys AdColony's ad tech assets from Digital Turbine

Affle is acquiring AdColony's ad technology assets from Digital Turbine, adding mobile ad inventory and technology to its platform.

Digital Turbine→AdColony→Affle

인수앱 · 인수글로벌AffleDigital Turbine4개월 전

Fox Corporation agrees to acquire Roku for about $22 billion

Fox Corporation is acquiring Roku, valuing it at about $22 billion, bringing Roku's advertising platform and CTV inventory under Fox ownership pending regulatory approval.

Fox Corporation→Roku

인수CTV · 인수미국Roku AdvertisingFox4개월 전

Tubi's owner Fox Corporation agreed to acquire Roku for about $22 billion in enterprise value, which would put Tubi and The Roku Channel in one company; the deal is pending.

인수글로벌TubiFoxRoku Advertising4개월 전

Fox Corporation agreed to acquire Roku for $160.00 per share in cash and FOX Class A common stock, valuing Roku at approximately $22 billion in enterprise value; the combined company would include Tubi and The Roku Channel. The deal is pending.

인수글로벌FoxRoku AdvertisingTubi4개월 전

Digital Turbine deepens Google Cloud AI partnership for mobile ads

Advertisers and publishers on Digital Turbine's mobile platform get new AI-powered optimization and recommendation tools through its deepened Google Cloud partnership.

Google Cloud→Digital Turbine→Advertisers, Publishers

소식앱 · 데이터 제휴글로벌Digital Turbine5개월 전