Teads partners with XPLN.AI to add attention measurement

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Advertisers buying through Teads can now measure campaign attention using XPLN.AI's attention measurement and optimization technology.

TeadsXPLN.AI

“Teads, the omnichannel outcomes platform for the open internet, today (26th November, 2025) announced a strategic partnership with XPLN.AI, the ad attention measurement and optimisation technology company. The collaboration aims to advance attention as a core metric for media effectiveness, […]”
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