TiVo Ads Launches New Home Screen Features to Drive Viewer Engagement and Brand Awareness
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“Advertisers Can Now Leverage Full Screen Video and QR Codes to Reach Viewers TiVo, a wholly owned subsidiary of Xperi Inc., today announced new features for its home screen user interface solution that enable advertisers to seamlessly reach highly engaged consumers across the TV viewing experience.”출처
TiVo Ads and OpenGlass launch programmatic access to the TV homescreen
TiVo Ads and OpenGlass launched a partnership giving programmatic buyers access to TV homescreen advertising inventory.
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Simulmedia and TiVo Renew Data-Licensing Partnership to Continue Powering Viewership Insights for TV+
TiVo Viewership Data Helps Ensure Industry-Leading Audience Targeting and Reach Across Linear and Streaming Via Simulmedia’s Unique Cross-Channel TV+® Platform Simulmedia, the leader in truly cross-channel TV advertising, announced the renewal of its partnership with TiVo®, a wholly-owned subsidiary of Xperi Holding Corporation, which will help ensure that Simulmedia’s unique TV+® platform continues to provide […]