PubMatic and Semasio Expand Partnership and Deliver Increased Reach for Omnicom Media Group
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By activating Semasio’s audience segments within PubMatic’s Audience Encore, OMD Netherlands and OMG Germany engaged more consumers compared to DSP activation Today, PubMatic, a sell-side platform that delivers superior outcomes for digital advertising, and Semasio, a pioneer in Unified Targeting, which seamlessly combines audience, and contextual targeting on the buy- and the sell-side, announced an […]
SemasioPubMaticOmnicom Media Group
“By activating Semasio’s audience segments within PubMatic’s Audience Encore, OMD Netherlands and OMG Germany engaged more consumers compared to DSP activation Today, PubMatic, a sell-side platform that delivers superior outcomes for digital advertising, and Semasio, a pioneer in Unified Targeting, which seamlessly combines audience, and contextual targeting on the buy- and the sell-side, announced”Fonte
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