Smartly Announces Amazon DSP Integration to Extend Intelligent Creative and Campaign Management to Connected TV
Redação do Adspotfinder
Escrito a partir da fonte abaixo pela redação do site, e não por uma pessoa.
SmartlyAmazon DSPPrime Video
“Smartly announced an integration with Amazon DSP that enables advertisers to extend their Smartly video campaigns to Amazon’s premium CTV inventory, including Prime Video and Fire TV, and third-party publisher inventory.”Fonte
Do que se trata
Veículos e plataformas
Notícias relacionadas
Amazon merges MX Player's ad inventory into Prime Video
Amazon unified MX Player with Prime Video, letting advertisers buy across both streaming properties as one combined inventory.
Comcast Advertising gives SMB advertisers Prime Video access via Amazon Ads
Local and small-business advertisers buying through Comcast Advertising can now reach Amazon Prime Video inventory through a new Amazon Ads partnership.
Local, SMB advertisersComcast AdvertisingAmazon AdsPrime Video
Amazon AdsRakuten TV launches FAST cooperation with Prime Video
Rakuten TV, a FAST broadcaster, is expanding its content distribution to Prime Video through a new cooperation deal.
Amazon Ads Intros Location-Based Interactive Unit For Prime Video
On Monday, Amazon announced the launch of location-based interactive video ad units on Prime Video, which will allow small and local businesses to reach their target customer in specific geographic areas.
Amazon announces AI-generated contextual pause ads for Prime Video, along with shoppable ads that pull live Amazon pricing, deals and reviews, and interactive calls to action for brands that don't sell on Amazon.
Ads start running in Prime Video films and series in the US, UK, Germany and Canada, unless a member pays to remove them.