Beeswax Buys MediaGamma to Shore Up Programmatic Offering

Покупка компанииПрограмматик · ПоглощениеВесь мир

Новостная служба Adspotfinder

Текст подготовлен редакцией сайта на основе источника ниже, не человеком.

Beeswax buys AI-specialist MediaGamma to further international expansion plus broaden its services as ad tech braces itself for an overhaul.

BeeswaxMediaGamma

“Beeswax buys AI-specialist MediaGamma to further international expansion plus broaden its services as ad tech braces itself for an overhaul.”
Источник

О чём это

Биржи

Похожие новости

FreeWheel adds show-level reporting for streaming ad buyers

Comcast-owned FreeWheel now lets streaming ad sellers pass show-level reporting directly to programmatic ad buyers, addressing streaming's transparency gap.

streaming ad sellersFreeWheelprogrammatic buyers

ЗапускCTV · Интеграция измеренийВесь мирFavicon of FreeWheelFreeWheel

Attekmi adds keyword support to its FreeWheel DSP adapter

Attekmi upgraded its adapter for the FreeWheel DSP to support keyword-based targeting, letting publishers using Attekmi prioritise incoming request values over default settings.

AttekmiFreeWheel

ЗапускПрограмматик · Аукционная инфраструктураВесь мирFavicon of AttekmiAttekmiFavicon of FreeWheelFreeWheel

FranceTV Publicité extends its ad-tech partnership with FreeWheel

Publisher France Televisions keeps its streaming ad inventory sold by FranceTV Publicité using FreeWheel's advertising technology, under an extended partnership.

FreeWheelFranceTV Publicité

НовостьCTV · Интеграция рекламных местФранцияFavicon of FranceTVFranceTVFavicon of FreeWheelFreeWheelFranceTV Publicité

FranceTV Publicité, FreeWheel expand monetisation solutions partnership

FreeWheel, a Comcast company and global technology platform for the streaming advertising ecosystem, and FranceTV Publicité, the advertising sales house of France Télévisions, France’s public broadcaster, have announced the extension of their longstanding partnership. Monetising growth opportunities FranceTV Publicité will leverage FreeWheel’s advertising technology, which delivers solutions for the complex and fragmented streaming landscape. The FreeWheel platform helps […]

FranceTV Publicité & FreeWheel Expand Partnership

FreeWheel, a Comcast company and the leading global technology platform for the streaming advertising ecosystem, and FranceTV Publicité, the advertising sales house of France Télévisions, France’s largest public broadcaster, have announced the extension of their longstanding partnership. As part of […]

FreeWheel and Outernet London bring CTV-style ads to giant out-of-home screens

Advertisers can now buy Outernet London's giant screens as CTV-style out-of-home inventory through FreeWheel's ad platform.

OuternetFreeWheelAdvertisers

НовостьНаружная реклама · Интеграция рекламных местВеликобританияFavicon of FreeWheelFreeWheel