Wildberries Ads

Wildberries Ads is the advertising platform tied to Wildberries, an e-commerce marketplace operating in Russia. It is used by brands and sellers on the marketplace to promote products to shoppers browsing its commerce platform.

The marketplace lists goods across categories such as apparel, electronics, and household items, and advertising campaigns are typically managed by a seller directly through a self-service system tied to their marketplace account.

Formats include Banner placements, Catalog Promotion that raises a product's position within category listings, and Sponsored Search that places products within on-site search results.