Parks Associates: Paramount-WBD (Warner Bros. Discovery) Deal Signals New Era of Streaming Scale
Adspotfinder 新闻编辑室
这是本站新闻程序根据下方来源自动整理的，不是人工撰写。
ParamountWarner Bros. Discovery
“Parks Associates' latest streaming video research highlights that Paramount's acquisition of Warner Bros. Discovery (WBD) would extend the combined”来源
这条新闻关于谁
发布商与平台
涉及行业
相关动态
OMNICOM MEDIA AND PARAMOUNT INTRODUCE DYNAMIC STREAMING FIXED AD UNIT TO POWER PERSONALIZED STORYTELLING ACROSS PREMIERE WEEK PROGRAMMING
Zattoo deepens ad partnership with Paramount
Advertisers buying ads on Zattoo can now reach more Paramount content as the two deepen their advertising partnership.
Paramount agrees to acquire Warner Bros. Discovery
Paramount is acquiring Warner Bros. Discovery, combining the two broadcasters' ad-supported businesses into what it calls a next-generation media company.
ParamountWarner Bros. Discovery
Paramount agreed in February 2026 to acquire Warner Bros. Discovery in a $110 billion deal; on July 24, 2026 it agreed not to complete the acquisition until the court rules on the states' antitrust claims or until June 1, 2027, whichever comes first.