News

MarTech Series: Omnicom Media Officially Launches Hearts United

PRODU: Omnicom Media lanza Flywheel en Latinoamérica para integrar commerce , datos y retail media

Digiday: As AI automates media work, Omnicom Media is rethinking the agency business model

Digiday: At Cannes, Omnicom Media and NBCU say they're crafting dynamic contextual ads for content

Digiday: Omnicom Media and Paramount partner on dynamic fixed ad units in the streamer's premieres

Digiday: Omnicom Media and Paramount partner on dynamic fixed ad units in the streamer’s premieres

Digiday: Omnicom Media and Disney Advertising collaborate to enable sequential ads in streaming

Digiday: Omnicom Media kicks off a series of partnerships at Cannes Lions with a first-time Netflix deal

Digiday: Omnicom Media rolls out research showing the need for CTV advertising to change its ways

Digiday: Omnicom Media North America CEO Ralph Pardo on integration and disintermediation

Digiday: Omnicom Media wraps CES deals with a Pinterest collaboration that includes shoppable boards

Digiday: Omnicom Media tackles frequency issues in TV via partnerships with Amazon and Roku

Modern Retail: At CES, Omnicom Media says Walmart purchase insights help it make better use of Meta's influencer followers

Digiday: At CES, Omnicom Media says Walmart purchase insights help it make better use of Meta's influencer followers

Digiday: Omnicom Media kicks off CES with a Google search partnership that drills deeper into intent

Digiday: Media Buying Briefing: Omnicom Media execs begin their pitch outreach ahead of an expected new-business glut

MarTech Series: Nectar360 and Omnicom Media Group UK expand strategic partnership

Digiday: Omnicom Media Group expands its TikTok relationship to include search keyword access

Digiday: At CES, Omnicom Media Group strikes extended purchase data partnership with Amazon via Flywheel

Digiday: Omnicom Media Group strikes partnership with Snap for creator collaboration

Digiday: Omnicom Media Group’s CASA efforts in CTV take a step forward with NBCU partnership

Digiday: Omnicom Media Group makes its bid to determine incrementality in retail media via its CASA effort

Adweek: Reddit, Omnicom Media Group Ink Enterprise Partnership in Canada

MarktdatenRedditKanadavor 4 Jahren

MarTech Series: Omnicom Media Group Launches Industry’s First Supply Chain-Based Media Activation Tool

Digiday: From last mile to last aisle: Omnicom Media Group sets up first programmatic PMP for retail place-based screens

MarTech Series: Omnicom Media Group Integrates LG Smart-TV Data and Media Within Omni

Digiday: Omnicom Media Group signs onto Disney’s new clean-room offering as it also launches a brand purpose initiative

MarTech Series: Omnicom Media Group Boosts Performance Media Offering with Acquisition of Jump 450

MarTech Series: Omnicom Media Group Indonesia Partners with Affle’s mediasmart Platform to Bring Programmatic and Connected TV (CTV) Advertising to Indonesia

GestartetAffleIndonesienvor 5 Jahren

Digiday: Omnicom Media Group makes its move in minority media, launching a diverse creators’ network