August's Demand Gen drop: viewers can start conversations with brands on messaging apps straight from a Demand Gen ad on YouTube, travel ads surface local activities and real-time offers, and Multimodal Video Creation in Asset Studio is generally available.

リリースグローバル

Adspotfinder ニュースデスク

下記の出典をもとに、当サイトのニュースデスクがまとめました。人が書いた記事ではありません。

Drive high-quality leads and acquire customers with new messaging, travel, and creative features in YouTube’s August Demand Gen Drop.

“We’re making Multimodal Video Creation in Asset Studio generally available.”
出典

この記事の対象

パブリッシャー・プラットフォーム

その他に名前が挙がった企業

関係する業種

関連ニュース

Facebook, Google, Twitter and TikTok join ASA ad-rules pilot

The platforms will help the ASA enforce online advertising rules, giving regulators new sight into how advertisers' ads are policed.

ASAFacebook, Google, Twitter, TikTokadvertisers

規制Web · ルール変更イギリスTikTok AdsGoogle Ads

Google ordered to open AdX and DFP to Prebid

A court ruling orders Google to open its AdX exchange and DFP ad server to the Prebid header-bidding wrapper, letting publishers route Google inventory through independent auction technology.

Google AdsPrebid

ポリシー変更プログラマティック · オークション基盤グローバルGoogle AdsPrebid

Google adds agentic commerce checkout to YouTube ads

Google launched a Business Agent beta letting advertisers add checkout to YouTube ads through its updated Universal Commerce Protocol, with product feeds carrying loyalty data.

advertisersYouTube AdsUniversal Commerce Protocol

リリースコマース · 買付アクセスグローバルGoogle AdsYouTube Ads

The Court Just Unsealed Judge Brinkema’s Remedies Decision In The Google Ad Tech Antitrust Case. Here’s Your TL;DR

Jason Mraz once sang about having the remedy. A federal judge has now handed one (actually, several) to Google – and, well, “it all amounts to nothing in the end.” Or, at least, that’s the fear. On Tuesday, two weeks after Judge Leonie Brinkema filed her full remedies opinion under seal in US v. Google […]

規制グローバルGoogle Ads

Red Seat Ventures signs ad-sales deal for 'Financial Audit'

Red Seat Ventures will handle ad sales and distribution for Caleb Hammer's 'Financial Audit' show, giving advertisers a way to buy ads across Tubi, YouTube, Apple Podcasts and Spotify.

Financial AuditRed Seat VenturesTubi, YouTube, Apple Podcasts, Spotify

アップデートソーシャル · 配信提携グローバルRed Seat VenturesTubiSpotify AdsYouTube Ads

Google Ads adds first-party data and geo-experiment tooling

Google Ads' Data Manager now connects advertisers' first-party data, adds a Data Strength Uplift metric, and rolls out Meridian GeoX for geo experiments.

advertiser dataGoogle Ads Data ManagerMeridian GeoX

リリース効果測定 · ファーストパーティデータグローバルGoogle Ads