Moloco Research Uncovers Substantial Growth Opportunities for Mobile App Advertising Beyond Google and Meta
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Moloco reveals a disconnect: 88% of consumer mobile app ad spend remains with Google and Meta, despite user attention shifting elsewhere New study finds advertisers who embrace the independent app ecosystem* see up to 214% higher financial return Moloco, the AI performance advertising company, released new research on the growing disparity between mobile app advertising […]
“Moloco reveals a disconnect: 88% of consumer mobile app ad spend remains with Google and Meta, despite user attention shifting elsewhere New study finds advertisers who embrace the independent app ecosystem* see up to 214% higher financial return Moloco, the AI performance advertising company, released new research on the growing disparity between mobile app advertising […]”Fonte
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