13 figures on this publisher, on traffic, authority, reach and markets.
How to buy
3 buying options, with the steps, what each takes and the minimum spend.
Ad spots
9 ad spots, with formats, rates and how each is bought.
- Branded Mission
Responsive display ad · Social
- For You in-feed video
In-feed ad · Social
- Pangle app placement
Native in-app ad · Web
- Reach & Frequency
Responsive display ad · Social
- TikTok Brand Takeover
App takeover · App
- TikTok Pulse Core
Responsive display ad · Social
- TikTok Pulse Premiere
Responsive display ad · Web
- TikTok search result
Sponsored text search result · Search
- TikTok TopView
App takeover · App
Sold by CPM · days · CPC. The rates are behind the lock.
In the news
Jan 22, 2026
TikTok's US app moves into TikTok USDS Joint Venture LLC, majority-owned by US-led investors with Oracle, Silver Lake and MGX at 15% each and ByteDance at 19.9%. The joint venture runs data, algorithm and moderation, while advertising and e-commerce stay with TikTok global's US entities.
Channels
Each ad spot is filed under where it runs, like web, video, search or TV, so you know exactly what you're buying.
Get creators on TikTok Ads
Creator marketplaces where you can find and book creators who publish here.
Can I advertise this here?
Check which categories TikTok Ads accepts and what the law in its market allows. A publisher can be stricter than the law, and the answer can change with the way you buy.
Gambling products and services are prohibited.
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