News
What changed in advertising: new laws and ad bans, ad spend figures, acquisitions and shutdowns, new ad products and routes in, rates published by the sellers on Adspotfinder — newest first, each with its source.
12 events for PubMatic
Open PubMaticPubMatic widened Decision Fabric, which lets partners run their own decisioning models inside its auction, scoring live bid-stream signals while the impression is available. Curation was the first use of it.
ExchangeWire: PubMatic & Abovomaxlead Deliver PubMatic’s First Agentic AI Advertising Campaigns in Europe
ExchangeWire: PubMatic & Amnet Launch the First Agentic Advertising Campaign in France Using the Claude LLM
FranceExchangeWire: PubMatic & Abovo Maxlead Deliver PubMatic’s First Agentic AI Advertising Campaigns in Europe
ExchangeWire: PubMatic Launches AgenticOS, the Operating System for Agent-to-Agent Advertising
AdExchanger: How PubMatic Countered A Big DSP’s Spending Dip In Q3 (And Our Theory On Who It Was)
ExchangeWire: PubMatic Delivers 5x Faster, Smarter Advertising Decisions With NVIDIA
ExchangeWire: PubMatic Unveils AI-Powered Publisher Platform to Supercharge Ad Revenue
ExchangeWire: Digest: PubMatic Sues Google over Monopoly; Magnite Acquires streamr.ai; YouTube Breaks Live-Stream Record with NFL Game
AdExchanger: PubMatic Weighs In On The Debate Around Curation Fees
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Every line is dated from when it became true and links to where it was read — not when it was added here.
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