Video-focused firms Pixability, Culture Genesis team up to expand diverse creators network

BuzzFeed, Culture Genesis to combine multicultural ad inventory to sell to advertisers

BuzzFeed has inked a new deal with Culture Genesis that allows the Black-owned and multicultural-targeted media network to package up and sell ads against BuzzFeed’s multicultural content, alongside its own inventory.

Culture Genesis→BuzzFeed→advertisers

UpdateWeb · Sales representationUnited StatesCulture GenesisBuzzFeed3 years ago

All Def owner Culture Genesis snags $5M in revenue after gaining YouTube ad sales rights

The digital studio claims to be the first Black-owned media company to have secured the ability to sell its YouTube channels’ inventory directly to advertisers.

YouTube→Culture Genesis→advertisers

LaunchedSocial · Sales representationGlobalYouTube AdsCulture GenesisAll Def5 years ago

All Def owner Culture Genesis snags $5M in revenue after gaining YouTube ad sales rights

The digital studio claims to be the first Black-owned media company to have secured the ability to sell its YouTube channels’ inventory directly to advertisers.

LaunchedGlobalAll DefCulture GenesisYouTube Ads5 years ago

Culture Genesis Acquires All Def

Digital studio backed by Tip (“T.I.”) Harris, Jason Geter and Baron Davis makes first acquisition that merges entertainment and technology for multicultural audiences Culture Genesis, a digital studio focused on remixing digital technology for urban, multicultural audiences—announced it has acquired All Def, a multi-platform media company that leverages the cultural power of hip-hop, comedy, […]

All Def→Culture Genesis

AcquisitionWeb · AcquisitionUnited StatesCulture GenesisAll Def7 years ago