Yieldmo Partners With Moat to Build a Foundation for Advancing Mobile Ad Attention and Engagement Metrics
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Partnership empowers publishers and advertisers with greater insight into viewability and user engagement metrics, such as swipes, scrolls and 360° tilts NEW YORK – Yieldmo, the design-driven premium mobile advertising provider, announced a partnership with Moat, the leading independent SaaS analytics and intelligence firm, to measure viewability, as defined by the latest Media Rating Council […]
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“Partnership empowers publishers and advertisers with greater insight into viewability and user engagement metrics, such as swipes, scrolls and 360° tilts NEW YORK – Yieldmo, the design-driven premium mobile advertising provider, announced a partnership with Moat, the leading independent SaaS analytics and intelligence firm, to measure viewability, as defined by the latest Media Rating Council […]”Source
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