News

ChatGPT introduces conversational ads and a Shopify integration

Shopify→ChatGPT Ads

LaunchedAI assistants · CRM integrationGlobalChatGPT Ads3 weeks ago

ChatGPT Ads Aren’t Paid Search – 5 Questions To Answer Before You Shift Budget

UpdateGlobalChatGPT Ads3 weeks ago

ChatGPT Ads Aren't Paid Search – 5 Questions To Answer Before You Shift Budget via @sejournal, @brookeosmundson

Give ChatGPT Ads a clear role, budget source, and success criteria before pulling money from paid search campaigns that already perform.

UpdateGlobalChatGPT Ads3 weeks ago

OpenAI introduces suite of performance upgrades for ChatGPT Ads

UpdateGlobalChatGPT Ads4 weeks ago

6 Months Into ChatGPT Ads, Advertisers Still Don’t Know What ‘Good’ Looks Like

UpdateGlobalChatGPT Ads4 weeks ago

ChatGPT Ads to launch in UK

LaunchedUnited KingdomChatGPT Ads1 month ago

Brands will test ChatGPT Ads, but shifting budgets will depend on proving incremental value

UpdateGlobalChatGPT Ads1 month ago

ChatGPT Ads Hit A $1 Billion Run Rate. Here’s What Advertisers Say Will Get Them To Spend More

Like a kid playing dress-up in their parent’s clothes, OpenAI is trying to look all grown up. But it still has quite a ways to go. Earlier this week, OpenAI announced that its ads business hit a $1 billion annualized revenue run rate. For those less trained in finance-bro vocabulary, “annualized revenue run rate” is […]

UpdateGlobalChatGPT Ads1 month ago

ChatGPT Ads crosses $1 billion run rate as self-service access expands

UpdateGlobalChatGPT Ads1 month ago

ChatGPT Ads launches in India with WPP and Omnicom as first agencies

OpenAI launched ChatGPT Ads in India, naming agencies WPP and Omnicom as the first able to buy the new ad inventory for clients there.

WPP & Omnicom→ChatGPT Ads

LaunchedAI assistants · Buying accessIndiaChatGPT Ads1 month ago

ChatGPT Ads: WPP, Omnicom get first-mover edge on ChatGPT Ads, but self-serve model puts agency role under scrutiny

UpdateGlobalChatGPT Ads1 month ago

WPP, Omnicom get first-mover edge on ChatGPT Ads, but self-serve model puts agency role under scrutiny

UpdateGlobalChatGPT Ads1 month ago

#e4mBreaking: OpenAI rolls out ChatGPT Ads in India

LaunchedIndiaChatGPT Ads1 month ago

ChatGPT Sponsored placements expand to 31 European markets, including Germany, France, Spain, Italy and the Netherlands, OpenAI's largest expansion to date.

LaunchedGlobalChatGPT Ads1 month ago

ChatGPT Ads arriva in Italia, come cambia la pubblicità online

UpdateItalyChatGPT Ads2 months ago

nuove funzioni per conversioni, misurazione e budget

UpdateGlobalChatGPT Ads2 months ago

ChatGPT Ads: nuove funzioni per conversioni, misurazione e budget

UpdateGlobalChatGPT Ads2 months ago

ChatGPT Ads adds conversion bidding and stronger measurement

New capabilities bring it closer to the workflow and optimization tools advertisers already use in Google Ads and Meta Ads.

LaunchedGlobalChatGPT Ads2 months ago

ChatGPT Ads adds conversion bidding, geo exclusions and bulk campaign tools

LaunchedGlobalChatGPT Ads3 months ago

Scorpion is Now a Technology Partner Supporting Advertising in ChatGPT, Bringing ChatGPT Ads to Local Businesses

UpdateGlobalChatGPT Ads3 months ago

ChatGPT Ads new overview tab, suggested ad drafts, new ad formats and more

UpdateGlobalChatGPT Ads3 months ago

ChatGPT Ads rolling out audience lists

UpdateGlobalChatGPT Ads3 months ago

Inside the ChatGPT Ads Beta: What Australia's early tests reveal about the future of AI advertising

UpdateAustraliaChatGPT Ads3 months ago

OpenAI opens ChatGPT Ads Manager beta to UK advertisers

UK advertisers can now access OpenAI's ChatGPT Ads Manager beta to buy ads on ChatGPT.

UK Advertisers→ChatGPT Ads Manager

UpdateAI assistants · Buying accessUnited KingdomChatGPT Ads4 months ago

Advertisers say ChatGPT Ads have closed the measurement gap

UpdateGlobalChatGPT Ads4 months ago

ChatGPT Ads adds LiveRamp for offline purchase measurement

ChatGPT advertisers can now use LiveRamp's Conversions API Hub to see whether their ads drove an in-store purchase.

ChatGPT Ads→LiveRamp

LaunchedAI assistants · Measurement integrationGlobalChatGPT Ads4 months ago

OpenAI opens self-serve Ads Manager to US advertisers

US advertisers can now buy ChatGPT ads through a self-serve Ads Manager with CPC bidding and no $50,000 minimum spend.

US advertisers→OpenAI→ChatGPT Ads

LaunchedAI assistants · Buying accessUnited StatesChatGPT Ads5 months ago

ChatGPT launches a CAPI, a pixel, and self-serve

OpenAI→ChatGPT Ads→advertisers

LaunchedAI assistants · Buying accessGlobalChatGPT Ads5 months ago

Advertisers begin testing OpenAI's ChatGPT Ads Manager

Advertisers can now test a self-serve ChatGPT Ads Manager to plan and run campaigns on ChatGPT.

Advertisers→ChatGPT Ads Manager

UpdateAI assistants · Buying accessGlobalChatGPT Ads6 months ago

ChatGPT Ads introduces CPC bidding between $3 and $5

Advertisers buying ChatGPT Ads can now bid on a cost-per-click basis, with reported rates between $3 and $5.

Advertisers→ChatGPT Ads

UpdateAI assistants · Auction infrastructureGlobalChatGPT Ads6 months ago

OpenAI begins ChatGPT ad pilot for Free and Go users in the US

Advertisers can now buy ads shown to ChatGPT's Free and Go tier users as OpenAI's advertising pilot begins in the United States.

Advertisers→ChatGPT Ads

LaunchedAI assistants · Buying accessUnited StatesChatGPT Ads8 months ago

ChatGPT Ads Coming Soon?; Advertisers Sweat TikTok’s New Era

ChatGPT ads might already be here; TikTok’s new ownership deal has marketers spooked; and California unveils a new consumer protection act.

UpdateGlobalChatGPT Ads9 months ago