AdTheorent Issues AdTheorentRx Healthcare Advertising Report Examining the Role of Digital Advertising Throughout the Patient Journey

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AdTheorent/Harris Poll Survey Data Shows that Seeing Mobile Advertising for Medications Would Drive 71% of Consumers to Ask Their Doctor About a Prescription Medication and 61% to Purchase an Over-the-Counter Medication AdTheorent Holding Company, Inc., a leading programmatic digital advertising company using advanced machine learning technology and privacy-forward solutions to deliver measurable value for advertisers […]

“AdTheorent/Harris Poll Survey Data Shows that Seeing Mobile Advertising for Medications Would Drive 71% of Consumers to Ask Their Doctor About a Prescription Medication and 61% to Purchase an Over-the-Counter Medication AdTheorent Holding Company, Inc., a leading programmatic digital advertising company using advanced machine learning technology and privacy-forward solutions to deliver measurable”
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