Azerion Launches Hawk DSP in US, Hawk Announced as Partner for Scope3 Agentic Media Platform

LaunchedProgrammatic · Buying accessUnited States

Adspotfinder news desk

Written from the source below by this site's news desk, not by a person.

Azerion’s cost-effective DSP comes to the US, makes curated audiences available to Scope3’s customers. Azerion, the international, publicly listed adtech full-stack platform and leading curation house, has launched Hawk, a demand-side platform (DSP), in the US. Hawk is a cost-effective DSP that allows advertisers to access audiences that have been curated on the sell side […]

Azerion HawkScope3

“Azerion’s cost-effective DSP comes to the US, makes curated audiences available to Scope3’s customers. Azerion, the international, publicly listed adtech full-stack platform and leading curation house, has launched Hawk, a demand-side platform (DSP), in the US. Hawk is a cost-effective DSP that allows advertisers to access audiences that have been curated on the sell side […]”
Source

What this is about

Publishers and platforms

Exchanges

Industries involved

More like this

Azerion presenta il suo Media Insight Playbook e anticipa il lancio di Azerion Pulse

LaunchedGlobalFavicon of AzerionAzerion

Wella's Nioxin ads ran AI-personalised creative via Azerion and Digitas

Media agency Digitas and ad platform Azerion delivered AI-generated personalised audio ads for Wella's Nioxin brand, with the campaign reporting 70% listener action.

WellaDigitasAzerion

UpdateProgrammatic · Buying accessGlobalFavicon of AzerionAzerionAzerion (Mmedia)WellaDigitas

InMobi and Scope3 launch a sell-side AI agent for publishers

Publishers can now use InMobi and Scope3's new sell-side AI agent to automate media selling to buyers.

PublishersInMobi, Scope3Buyers

LaunchedProgrammatic · Auction infrastructureGlobalScope3Favicon of InmobiInmobi

InMobi Advertising Launches First Agentic Seller, Opening Mobile and Exclusive CTV Ad Inventory to AI Buying Agents

InMobiScope3AI buying agents

LaunchedProgrammatic · Buying accessGlobalFavicon of InmobiInmobiScope3

InMobi, Scope3 Debut Sell-Side Agent for Autonomous Media Buying

InMobi and Scope3 are betting that AI agents, rather than traditional programmatic pipes, are the future of premium media buying.

Peer39 acquires ad-verification firm Adloox from Scope3

Peer39 gains brand-safety verification inside Meta and Google's walled gardens, letting it compete with DoubleVerify and IAS for advertisers.

Peer39Adloox

AcquisitionMeasurement · AcquisitionGlobalScope3