Comcast's Universal Ads adds linear TV inventory for self-service buying

UpdateTV · Inventory integrationGlobal

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Brands of any size can now self-serve buy Comcast's linear TV inventory alongside streaming through Universal Ads.

BrandsUniversal AdsComcast

“Brands can now advertise on premium Comcast Linear TV inventory alongside streaming through Universal Ads for the first time Universal Ads, Comcast’s self-service ad platform that enables brands of any size to create, buy and measure ads across premium TV, announced the addition of linear television inventory to its platform. Universal Ads now gives brands […]”
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