FranceTV Publicité and Orange Advertising team up on segmented TV ads

FranceTV Publicité fait de l’attention le moteur de la performance vidéo

Mediatransports and Orange Advertising deploy real-time screen ads

Mediatransports and Orange Advertising are deploying their Real Time Screen digital out-of-home format around three events, giving advertisers a dynamic screen placement tied to live events.

Orange Advertising→Mediatransports→Real Time Screen

LaunchedOut-of-home · Inventory integrationGlobalOrange AdvertisingMédiatransports3 weeks ago

Mediatransports and Orange Advertising script journey-long transit ads

Mediatransports partnered with Orange Advertising to sequence ads throughout commuters' transit journeys, giving advertisers a way to buy sequential placements along one route.

Orange Advertising→Mediatransports

UpdateOut-of-home · Distribution dealGlobalOrange AdvertisingMédiatransports3 months ago

Marianne Siproudhis (FranceTV Publicité) : « la valeur du contexte est devenue aussi stratégique que la capacité de diffusion »

Nathalie Dinis (FranceTV Publicité) : « Culture, expérience, authenticité : la recette gagnante de la communication Food »

FranceTV Publicité épingle les campagnes qui ratent leur cible avec Altmann+Partners