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Tiger Global-backed ShareChat and Times Internet-owned on-demand video streaming service MX Player have agreed to “strategically merge” their short video apps Moj and MX TakaTak, the two firms said Thursday, in a move they said would create India’s largest short-video platform. The deal is structured this way: MX Media, the parent firm of MX Player […]
MX PlayerShareChat
“Tiger Global-backed ShareChat and Times Internet-owned on-demand video streaming service MX Player have agreed to “strategically merge” their short video apps Moj and MX TakaTak, the two firms said Thursday, in a move they said would create India’s largest short-video platform. The deal is structured this way: MX Media, the parent firm of MX Player […]”Source
Publishers and platforms
Amazon merges MX Player's ad inventory into Prime Video
Amazon unified MX Player with Prime Video, letting advertisers buy across both streaming properties as one combined inventory.