Anura's fraud detection joins InsurAds' ad insurance product
Ad Spot Finder news desk
Written from the source below by this site's news desk, not by a person.
Advertisers using InsurAds' ad-tech insurance coverage can now get enhanced ad fraud protection through its new partnership with Anura.
AnuraInsurAds
“Anura Solutions, experts in digital advertising fraud, has partnered with InsurAds, the leader in Ad-tech Insurance and Attention ad monetization solutions, to deliver enhanced protection and performance to advertisers. This collaboration brings Anura’s cutting-edge fraud detection capabilities to InsurAds revolutionary digital ad insurance as an optional coverage for advertisers who demand maximu”Source
InsurAds Appoints Adtech Intelligence Partners as Exclusive North American Agency to Accelerate Attention-Based Advertising Revolution
InsurAdsAdtech Intelligence Partners
Mather Economics and InsurAds Announce Strategic Partnership to Supercharge Publisher Revenue Optimization
Mather Economics, a global leader in subscription revenue management, and InsurAds, a pioneer in digital advertising optimization, are thrilled to announce a new strategic partnership. This collaboration integrates InsurAds’ real-time attention metrics with Mather Economics’ robust first-party data analytics and AI-powered decision intelligence, providing groundbreaking revenue solutions for publishers and advertisers alike. Mather Economics, a […]
Mather EconomicsInsurAds
Omnicom Media and Rembrand scale AI in-content advertising
Omnicom Media advertisers get Rembrand's VISTA platform combined with Acxiom and Omni data and access to premium inventory from major media partners.
Omnicom MediaRembrandpremium media partners
Flipp brings store visit measurement to Brazil
Advertisers in Brazil can use Flipp's NativeX, a mobile scrolling ad format, and measure visits to physical stores.
Brazilian advertisersFlippphysical stores
Olyzon launches agentic orchestration platform for advertising
Olyzon's agents orchestrate media budgets across a buyer's existing partners, from The Trade Desk, Amazon DSP and Yahoo DSP to SSPs and direct inventory.
BuyersOlyzonDSPs and SSPs
Rockerbox adds ChatGPT touchpoint; DV cites Weight Watchers CPA 15.3% below benchmark
Rockerbox users can now treat ChatGPT as a touchpoint, and DoubleVerify reports a Weight Watchers CPA 15.3% below benchmark; a suitability pilot with OpenAI is in development.
DoubleVerifyOpenAIChatGPT Ads