News

GoWit and Goldbach power retail media in Switzerland

Advertisers can now buy Swiss retail media through GoWit's self-serve technology combined with Goldbach's sales network.

GoWit→Goldbach

LaunchedCommerce · Buying accessSwitzerlandGoWitGoldbach1 year ago

Adressable TV : RTL AdAlliance und Adconnect ermöglichen geobasierte Werbung im Schweizer Fernsehen

RTL AdAlliance→Adconnect

UpdateTV · Inventory integrationSwitzerlandRTL AdAlliance3 years ago

Ringier Medien Schweiz: Weko gibt grünes Licht für Fusion von Blick-Gruppe und RASCH-Medien

Blick-Gruppe→RASCH-Medien

MergerPrint · MergerSwitzerlandRingier3 years ago

MYTY übernimmt die Zürcher Agentur Sir Mary

Sir Mary→MYTY

AcquisitionAgencies · AcquisitionSwitzerland3 years ago

Vermarkterwechsel: Admeira konzentriert sich auf die SRG Sender, Goldbach übernimmt Swiss 1

Swiss 1→Goldbach

AcquisitionTV · Sales representationSwitzerlandAdmeiraGoldbach3 years ago

Vermarktungszusammenarbeit: Ringier Advertising integriert eBoards von APG|SGA in crossmediales Angebot

APG|SGA→Ringier Advertising

UpdateOut-of-home · Sales representationSwitzerlandRingier AdvertisingAPG|SGA4 years ago

Xaxis Switzerland Partners with Adelaide to Transform Programmatic Media Buying

Xaxis announces a partnership with Adelaide to transform programmatic media buying with the launch of a first-to-market solution that enables advertisers to transact using attention metrics. With this partnership, advertisers can leverage Adelaide’s omnichannel attention metric, AU, to increase the transparency […]

Adelaide→Xaxis

LaunchedMeasurement · Measurement integrationSwitzerlandXaxis4 years ago

Brand Ticker-Anbieter: Unicepta übernimmt das Schweizer Media-Intelligence-Unternehmen Adwired

Unicepta→Adwired

AcquisitionMeasurement · AcquisitionSwitzerland4 years ago

Lust auf mehr Radio: CH Media übernimmt die Radiosender Central, Sunshine und Eviva

CH Media→Radio Central, Sunshine, Eviva

AcquisitionRadio · AcquisitionSwitzerland4 years ago

Blick Group Partners with Xandr to launch Innovative Video Format

Blick Group is launching the new live video format on Blick TV The Blick Group, the strongest media brand in Switzerland, and Xandr, AT&T’s advanced advertising company, today announced the Blick Group is making an innovative new live video format available through Xandr’s strategic selling platform, Xandr Monetize. Marketing Technology News: Sincro And Tekion Announce […]

Blick Group→Xandr

LaunchedProgrammatic · Inventory integrationSwitzerlandBlickMicrosoft Monetize5 years ago

Kooperation mit Viacom CBS Networks International: CH Media übernimmt den Betrieb von Nick Schweiz

Viacom CBS Networks International→CH Media

AcquisitionTV · Distribution dealSwitzerland5 years ago

Sportportal sport.ch: Ringier Advertising exklusiver Vermarkter

sport.ch→Ringier Advertising

UpdateWeb · Sales representationSwitzerlandRingier AdvertisingSport.ch5 years ago

Ringier übernimmt Admeira: Roger Baur über seine neue Rolle

Ringier→Admeira

AcquisitionWeb · AcquisitionSwitzerlandRingierAdmeira7 years ago

TV-Sender: CH Media übernimmt die 3 Plus-Gruppe

CH Media→3 Plus-Gruppe

AcquisitionTV · AcquisitionSwitzerland7 years ago

Fusion Tamedia/Goldbach: Nun engagiert Tamedia eine PR-Agentur und zwei Professoren gegen die Weko

Tamedia→Goldbach

MergerWeb · MergerSwitzerlandGoldbach8 years ago

FCB Zürich: CEO Cornelia Harder kauft die Agentur

Cornelia Harder→FCB Zürich

AcquisitionAgencies · AcquisitionSwitzerland8 years ago