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Follow the launches, price changes and new rules that change where you can buy ad spots. Each story is dated and filed under the companies involved.
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InstagramAgentio Unveils YouTube Creator Performance Measurement Guide for Brands
The new framework separates budget allocation from portfolio optimization – revealing 4 in 10 top-performing Creators are wrongly cut with standard attribution tools. Agentio, the AI-native platform for Creator-led advertising, released A Guide to Measuring YouTube Creator Advertising, a practical framework for how Brands should measure — and stop mismeasuring — YouTube Creator performance. The […]
Agentio Expands YouTube Partnership to Scale Shorts Branded Content Advertising
Agentio’s automated marketplace and standardized ad unit unlocks new creator advertising opportunities for brands Agentio, the first ad platform for creator content, announced an expanded partnership with YouTube, focused on scaling branded content opportunities with advertisers on its short-form section, Shorts. Advertisers can already manage longer-form YouTube creator campaigns within Agentio, which automates everything from […]
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Agentio Raises $12m Series A Led By Benchmark To Further Transform Creator-Led Advertising With AI Technology
Agentio Clients Such as DoorDash, Mint Mobile, Bombas, Notion, MasterClass & Mejuri Have Unlocked A Newly Scalable Performance Marketing Channel Through the Platform’s Automated Brand-Creator Partnerships, Making Creator-Led Ad Buys as Simple as Buying Google or Meta Ads Agentio, the first programmatic ad platform for creator content that provides a new level of scale, measurement […]
Agentio Raises $4.25M, Launches First-of-its-Kind AI-Powered Ad Platform for Brands to Buy Creator Content at Scale
End-to-end automated ad platform starts with creator-led sponsored content ad reads on YouTube, attracting leading advertisers and top creators Agentio, the first-of-its-kind AI-powered ad platform for sponsored creator content, launched today with $4.25M in seed investment funding. The round was co-led by Craft Ventures & AlleyCorp, with participation from additional institutional investors including Antler, Protagonist, […]
AgentioYouTube creators
Agentio Raises $4.25 Million To Make Paid Creator Content More Programmatic
Agentio wants to be The Trade Desk of paid creator content. The startup, which operates a programmatic platform for buying and selling sponsored creator-read ads integrated with YouTube content, announced Wednesday that it raised $4.25 million in seed funding. Agentio is the brainchild of Arthur Leopold, former president of celebrity video-sharing app Cameo, and Jonathan […]
Agentio is building a platform for YouTubers to sell ad slots in their videos
Should you devote a considerable amount of time to YouTube, you’ll likely encounter videos in which the creators discuss the sponsors supporting their content. Agentio is building a platform for creators to sell ad slots to brands. The New York-based startup was founded by Arthur Leopold, former president at celebrity talent marketplace Cameo, and Jonathan […]
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