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Follow the launches, price changes and new rules that change where you can buy ad spots. Each story is dated and filed under the companies involved.
16 events for Audigent
Open AudigentVerve and Audigent Bring Curation Capabilities to Scaled Audiences Across In-App and CTV Channels
Companies behind ATOM ID-less Graph and Hadron ID cookie-free solutions build improved data and privacy capabilities Verve, a leading media platform focused on emerging channels, and Audigent, a part of Experian and a leading data activation, curation and identity platform, announced a collaboration that utilizes both companies’ proprietary probabilistic targeting technology to improve targeting in ID-less […]
Audigent Partners with Google Ad Manager to Help Agencies Access Curated Inventory
Audigent, the leading data activation, curation, and identity platform, announced that it has been selected to serve as an initial launch partner for Google Ad Manager’s curation feature. This new capability from Google’s SSP provides advertisers with a powerful tool to […]
Audigent and Onetag Raise the Bar for Programmatic Combining Real-Time Data and AI-Powered Curation
The partnership integrates Onetag’s Smart Curation platform with Audigent’s programmatic activation offering for higher media quality across the ad ecosystem London, UK: Leading data activation, curation and identity platform Audigent, today announces a global integration with AI-powered curation platform Onetag, to combine real-time data, insights, and AI-powered programmatic media curation capabilities. By integrating Onetag’s Smart […]
Audigent, Onetag partner to combine real-time data and AI-powered curation
Leading data activation, curation and identity platform Audigent, today announced a global integration with AI-powered curation platform Onetag, to combine real-time data, insights, and AI-powered programmatic media curation capabilities. Audigent and Onetag By integrating Onetag’s Smart Curation technology into its own proprietary platform via Audigent’s Real Time Data API Service, Audigent’s clients will benefit from […]
Audigent & Onetag Redefining Programmatic
Leading data activation, curation, and identity platform Audigent, today (September 5th, 2024) announces a global integration with AI-powered curation platform Onetag, to combine real-time data, insights, and AI-powered programmatic media curation capabilities. By integrating Onetag’s Smart Curation technology into its own […]
Audigent Partners With Recurrent to Unlock Scale for Many Advertisers’ Most Coveted Audiences
Advertisers gain access to 65M monthly engaged consumers as Recurrent data brings additional scale to Audigent’s leading PMP solutions Audigent, the leading data identity, curation, and activation platform, has partnered with digital media publisher Recurrent. This new initiative makes Recurrent’s audiences available within Audigent’s SmartPMPs™ and gives advertisers access to the segments they need to deliver […]
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Audigent Integrates Experian Data & Identity Capabilities into SmartPMP™ Suite
Audigent, the leading data identity, curation, and activation platform, announced an integration with Experian, the world’s leading global information services company, making Experian identity and audiences available directly within Audigent’s SmartPMP™ private marketplaces. Advertisers can now activate using the world’s largest […]
Audigent Integrates Experian Data and Identity Capabilities into SmartPMP Suite
Experian identity resolution and targeting capabilities now available, packaged with curated media across programmatic channels, including desktop, mobile & CTV Audigent, the leading data identity, curation, and activation platform, today announced an integration with Experian, the world’s leading global information services company, making Experian identity and audiences available directly within Audigent’s SmartPMP private marketplaces. Advertisers […]
Audigent and Fyllo Partner to Give Advertisers Access to 65 Million Frontline Consumers Who Shape and Move Markets
Fyllo’s Infused Audience segments are now available across Audigent’s suite of next-generation private marketplaces Audigent, the leading data identity, curation, and activation platform, and Fyllo, the leading platform providing data-driven marketing and regulatory solutions to drive new growth, have announced a partnership that makes Fyllo’s unique, high-value purchase data available within Audigent’s suite of curated […]
Audigent Partners with Epsilon Making its People-Based Audiences Available Through Audigent’s PMPs
Audigent – the leader in curated data and media solutions, and Epsilon, a global advertising and marketing technology company, are partnering to enhance Audigent’s SmartPMP™ offerings with Epsilon’s audience segments across auto, travel, and more. Now, advertisers can take advantage […]
Audigent Partners with Epsilon, Making its People-based Audiences Available Through Audigent’s Private Marketplaces
Partnership Brings Custom Audiences to PMPs and Drives More Efficient Outcomes Audigent, the leader in curated data and media solutions, and Epsilon, a global advertising and marketing technology company, are partnering to enhance Audigent’s SmartPMP offerings with Epsilon’s audience segments across auto, travel and more. Now, advertisers can take advantage of more than 3,200 Epsilon […]
Audigent Releases the Retail Media Playbook
Audigent, the leading data activation, curation, and identity platform, has unveiled The Retail Media Playbook, a comprehensive guide on how nearly all retailers and advertisers can pursue a proven, scalable path forward to capture the massive opportunity in retail media […]
Audigent Partners with Comscore to Launch New CognitivePMP Product With Comscore’s Predictive Audience Segments
The partnership will offer cookie-free predictive audiences through data-enriched PMPs to drive targeting and performance for programmatic campaigns. Audigent, the leading data activation, curation and identity platform is announcing the release of CognitivePMPs™, a privacy-centric, cookieless data and inventory product that will transform the way that advertisers curate and buy programmatic inventory. Comscore, a trusted […]
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Audigent Powers 1st Cookieless Identity-Based Header Bidding Solution with UPROXX, MediaMath, Freestar and The MediaGrid
First Successful Deployment of Header Bidding Solution Using Cookieless Identity Represents Major Milestone toward the Cookieless Web and Better Performance With Apple’s current cookie restrictions and the long-awaited elimination of third-party cookies in Google’s Chrome browser, marketers, publishers and technology partners have been working to develop cookieless, data-rich solutions that will meet advertiser and publisher needs. […]
Audigent Releases SmartPMP Product, Delivering Critical New Tool to Media Buyers Worldwide
Will Enable Packaging of Exclusive Audience Data and Premium Publisher Inventory, with a New Level of Supply-Path Optimization Next-gen data management platform (DMP) Audigent is announcing the release of Smart PMPs™, a first-to-market data + inventory product that will transform the way that advertisers buy programmatic inventory and data. PubMatic, a premium digital advertising technology […]
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