Bidtellect Predicts Top 10 Holiday Campaign Trends for Brands and Advertisers
Experts expect e-commerce spending to hit $1.26 trillion. 96% of US shoppers are using digital channels, and this season, they’re starting earlier than ever. Holiday shopping and consumer spending creep forward every year; Bidtellect, a leading demand-side platform and advertising technology company, urges brands to get holiday campaign strategies in place early. In their newest resource for performance […]
Bidtellect Offers CTV/OTT Advertising Solutions for Improved Bidding, Targeting and Optimization
With 55 million cord-cutters in 2022, connected TV (CTV) and over-the-top (OTT) advertising are not just a ‘nice to have’ but an essential part of a media strategy. The addition will give Bidtellect users access to new audiences, engagement, and strategy. In the United States, there are more video-on-demand subscriptions than people, with 340 million […]
Bidtellect Shares Digital Advertising Guide for Brands Ahead of Back-to-School Season
With kids returning to school over the next few weeks, brands need their digital marketing strategies to make online shopping as easy and appealing as possible. As students prepare to return to the classroom and adjust to the first full post-pandemic year, retail brands also need to quickly adjust their back-to-school digital marketing strategies to […]
Bidtellect Partners with Dun & Bradstreet to Deliver High Engagement to Key Decision-Makers
In a case study, Bidtellect’s DSP optimization and contextual targeting achieved best advertising viewability for a financial services client in combination with Dun & Bradstreet’s advanced audience technology. Bidtellect is proud to offer Dun & Bradstreet qualified audiences to clients within its performance-driven demand-side platform. In a new case study, Bidtellect’s context-driven targeting and optimization capabilities combined with Dun […]
Dun & BradstreetBidtellect
Bidtellect Taps Peer39 for Contextual Keyword Integration
The performance-driven DSP expands its contextual suite with industry leader for performance, cookieless, and brand safety benefits. Performance-driven demand-side platform Bidtellect is excited to announce its partnership with Peer39 to offer expanded keyword targeting capabilities to clients. Peer39 is the leading global provider of pre-bid keyword, contextual, and brand safety solutions for modern marketers. The partnership underscores Bidtellect’s commitment […]
Peer39Bidtellect
Bidtellect Releases Cookieless Context Demographic Targeting Feature, Industry First
The first of its kind, the new DSP feature allows advertisers to target age and gender demographics without cookies for the privacy-first future. Bidtellect, a leading demand-side platform and advertising technology company, today announced the release of its exclusive proprietary context demographics targeting feature. This cookieless context differentiator is the first of its kind in the industry […]
Bidtellect Crunches Big Data for Smarter Advertising With HPE Ezmeral
Top digital advertising business outperforms competition with real-time data analytics to optimize targeted advertising HOUSTON — Hewlett Packard Enterprise (NYSE: HPE) today announced that programmatic digital advertising platform, Bidtellect, has selected HPE Ezmeral Data Fabric to help facilitate efficiency in its native ad buying, selling, and delivery across the internet. The HPE Ezmeral Data Fabric will enable Bidtellect […]
Bidtellect Releases Generation 5.0 of Native DSP
Bidtellect, a leading content distribution demand-side platform for native advertising, announced Generation 5.0 of its nDSP (Native Demand Side Platform). The latest generation is a culmination of at least two years of advancements that further differentiate Bidtellect from other Native and omni-channel DSPs in the industry, creating one of the most performance-driven, client-first, and brand- […]
Bidtellect Releases Forecasting 2.0: The Most Advanced Contextual Optimization Technology for Native DSP
Bidtellect’s Latest Forecasting 2.0 Contextual Optimization Technology Is ‘Unmatched’ in Complexity, Elegance, and Effectiveness Bidtellect, a paid content distribution and analytics company, announced the release of expanded contextual targeting capabilities as a part of their new Forecasting 2.0 solution. Forecasting 2.0 advances previous generation functionality and features a wide range of selectable targeting and allowability […]
Bidtellect Partners with Integral Ad Science to Increase Advertisers’ Insight into Viewability Metrics
Bidtellect is Integrated with IAS’s “Real-Time Signals” Offering to Track and Optimize Against Their Viewability Numbers DELRAY BEACH, Fla. – Bidtellect, a paid content distribution and analytics company, announced an expanded partnership with Integral Ad Science (IAS), the measurement and analytics company that empowers the advertising industry, to increase advertisers’ insight into viewability metrics for […]
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Bidtellect and TripleLift Partner to Transform Native Advertising Experiences for Marketers, Publishers and Consumers
Collaboration will bring the most advanced Native programmatic capabilities and enhanced user experience to the marketplace DELRAY BEACH, Fla. & NEW YORK – Bidtellect, the Native platform built for marketers, and TripleLift, the largest Native advertising platform and exchange as measured by comScore, announced a partnership that will transform Native experiences for marketers, publishers and […]
Bidtellect Releases Fourth Generation of Native Demand Side Platform
Significant Improvements to Platform Provide Marketers with Advanced Contextual Targeting, More Efficient Workflow and Enhanced User Navigation DELRAY BEACH, Fla. – Bidtellect, the Native platform built for marketers, released the fourth generation of its Native Demand Side Platform (nDSP). This release provides an extremely powerful platform for marketers, offering advanced contextual targeting, account-based marketing (ABM), […]
Bidtellect Partners with nToggle to Amplify Native Programmatic Advertising Scale with Superior Infrastructure Economics
Scale Increased Seven-Fold with Existing Bidtellect Infrastructure, Freeing Resources to Focus on Innovation and Differentiation DELRAY BEACH, FL and BOSTON, MA – Bidtellect, the Native platform built for marketers, today unveiled a seven-fold scale increase and substantial economic benefits of its relationship with nToggle, Inc. Bidtellect now delivers more Native ads more cost efficiently for thousands […]
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Bidtellect Launches Oracle Marketing AppCloud Application to Enable Clients to Target First Party and Behavioral Data in Native
Bidtellect Helps Marketers to Target Client DMP User Data Through Integration to Oracle Marketing Cloud DELRAY BEACH, Fla. – Bidtellect announced that it has launched an application now available on the Oracle Marketing AppCloud. This new Bidtellect application helps marketers to push client user data to Bidtellect in order to layer data targeting onto their […]
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Bidtellect Releases Third Generation of Native Demand Side Platform
v3.0 of nDSP Brings Unprecedented Capability to Advertisers in the Native Ecosystem DELRAY BEACH, Fla. – Bidtellect®, the leading technology platform for Native Advertising, has released the third generation of its nDSP (Native Demand Side Platform). This release, which includes features and capabilities previously unavailable to advertisers within the Native ecosystem, will significantly enhance the […]
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