El CEO de My Code asegura que los anunciantes han fijado un suelo, no un techo, para el marketing multicultural
Aunque la reciente ralentización de la publicidad también ha repercutido en la cantidad de dinero destinada al marketing de medios creados para audiencias no anglosajonas, Parker Morse, CEO y fundador de My Code, afirmó que ello no ha impedido a los especialistas del marketing darse cuenta del valor de llegar a audiencias multiculturales. De hecho, […]
My Code Acquires Veranda Entertainment to Bolster Connected TV Advertising Solutions for Hispanic Audiences
The acquisition adds to My Code’s growing portfolio of owned and operated multicultural media properties and provides advertisers with seamless access to the Hispanic Connected TV market My Code, the largest multicultural digital media company in the United States which enables publishers, storytellers, brands and agencies to connect with diverse audiences, today announced the completion […]
My CodeVeranda Entertainment
My Code Adds W Code to its Suite of Digital Entities to Deliver Authentic Marketing to Multicultural Female Audiences
Launching W Code is the next step in My Code’s mission to building a digital media company that enables brands to connect with a growing range of multicultural and diverse audiences My Code, the digital media company that enables brands, agencies, publishers and storytellers to decode and connect with multifaceted and diverse audiences, today announces […]
My Code Launches to Help Advertisers and Publishers Forge Authentic Connections With Diverse Audiences
Formally known as Hispanic-focused H Code, My Code now has the capabilities to reach a wider range of multifaceted and diverse audiences My Code officially launches following the rebrand and expansion of Hispanic digital media company H Code built to enable brands, agencies, publishers and storytellers to decode and connect with multifaceted and diverse audiences. […]
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