News

Sling TV Launches Freestream FAST Service

LaunchedGlobalSling TV4 years ago

Sling TV Launches Free Ad-Supported Streaming TV Service ‘Sling Freestream’

Thursday, Sling TV announced the launch of its free ad-supported streaming TV service, Sling Freestream, which offers access to over 210 channels and more than 41,000 on-demand movies and TV […]

LaunchedGlobalSling TV4 years ago

Sling TV adds Cinedigm's RetroCrush anime FAST channel to lineup

RetroCrush→Sling TV

UpdateCTV · Distribution dealGlobalSling TVRetroCrush4 years ago

Sling TV Bolsters Live TV with Fox News, MSNBC, CNN’s HLN in Base Service; Launches Free Cloud DVR, Updated Pricing, Channel Lineups

FOX News Channel, MSNBC and CNN’s HLN Expand News Offerings in Sling Blue Base Service Sling TV expanded its live news offerings with the addition of FOX News, MSNBC and CNN’s HLN to Sling Blue base service and launched new “Cloud DVR Free” for all Sling TV subscribers. Sling also introduced updates to pricing and […]

LaunchedGlobalSling TV7 years ago

DISH and Sling TV Join Comscore Campaign Ratings Beta, Introduce Addressable Ads to Measurement Platform

The Addition Marks the First MVPD to Join the Comscore Campaign Ratings Beta Program DISH Media announced it will join the Comscore Campaign Ratings beta alongside other leading media companies. DISH Media encompasses inventory of both DISH and Sling TV – including its live-streamed TV and VOD – and marks the first multichannel video programming distributor (MVPD) to […]

Sling TV→Comscore

LaunchedCTV · Measurement integrationUnited StatesSling TVDISH Media8 years ago

Sling TV Partners with comScore to Offer First Ever Cross-Platform Addressable Advertising Measurement

comScore services measure addressable impressions across connected TV, mobile, desktop, and traditional TV comScore today announced that it is partnering with Sling TV, the top skinny bundle provider by household penetration and viewing time*, to offer cross-platform addressable advertising measurement for campaigns that joins the live OTT service’s impressions and DISH set-top box impressions. comScore […]

comScore→Sling TV

LaunchedCTV · Measurement integrationUnited StatesSling TV9 years ago

How Sling TV is tackling programmatic TV ads

After introducing programmatic TV buying on its internet TV service, Sling TV is now selling addressable customer segments.

Sling TV→Programmatic buyers

UpdateCTV · Inventory integrationGlobalSling TV9 years ago

Sling TV Dishes Up Programmatic Supply

Dish’s streaming TV service, Sling TV, which reportedly topped 1 million subscribers last fall, is now focused on monetizing its audience cross-platform. Connecting the pipes for programmatic monetization across Sling TV, Dish and Dish Anywhere didn’t happen overnight, but Adam Lowy, GM of advanced TV, said years of work are paying off. Dish has been “quietly […]

LaunchedGlobalSling TV10 years ago

Sling TV Is Partnering With Adobe for Programmatic Advertising

Sling will offer advertisers buy-side inventory available across on-demand and live programming through Adobe’s new advertising cloud.

Sling TV→Adobe Advertising Cloud→advertisers

UpdateCTV · Inventory integrationGlobalSling TV10 years ago

Sling TV Launches Hilarious #TakeBackTV Video And Social Campaign

Internet television service pokes fun at traditional cable providers in new marketing campaign.

CampaignGlobalSling TV11 years ago