Alcohol advertising rules by market

Where ads in this category may run, on what conditions, and where they may not — each market's rule, with its source.

SpainConditional

“Se prohíbe la comunicación comercial audiovisual de bebidas alcohólicas con un nivel superior a veinte grados, excepto cuando sea emitida entre la 1:00 y las 5:00 horas.”

SourceChecked Sep 17, 2026
United KingdomConditionalNot aimed at under-18s

“Marketing communications must not be directed at people under 18 through the selection of media or the context in which they appear. No medium should be used to advertise alcoholic drinks if more than 25% of its audience is under 18 years of age.”

SourceChecked Sep 17, 2026

This is the market's law, not any publisher's policy. A publisher may still refuse a category the law allows.