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Understanding ad policies

What you can advertise, and where.

One rule book

Ad policies show what you can advertise where: each country's rules and each platform's own lines, for categories like gambling, alcohol and crypto.

Allowed, conditional or not allowed

Each rule says whether ads are allowed, allowed with conditions such as age limits or a licence, or not allowed at all.

Always sourced

Every rule links to the regulator's or the platform's own page, so you can check it yourself.