Adtech firm Silverpush plans Rs 750-1000 crore IPO, bolsters management team

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Silverpush and PubMatic launch episode-level contextual CTV segments

Silverpush and PubMatic have launched global contextual segments at episode level for CTV.

SilverpushPubMaticCTV inventory

LaunchedCTV · Data partnershipGlobalSilverpush

Silverpush partners with Happydemics on brand-lift measurement

Silverpush partnered with Happydemics to measure the brand-lift effect of its contextual ad campaigns, giving advertisers proof of impact across YouTube, social, CTV and online video.

SilverpushHappydemics

LaunchedMeasurement · Measurement integrationGlobalSilverpush

Silverpush Brings Broadcast-Quality YouTube Buying to EMEA Advertisers with SilverScreen™

Silverpush announced the EMEA rollout of SilverScreen, its broadcast-quality classification layer for YouTube. SilverScreen is a solution capable of classifying channels against broadcast standards at scale, enabling advertisers and their agency partners to identify and activate TV-like YouTube inventory with […]

Silverpush Releases Trend Intelligence Platform to Transform Real-Time Trends into Contextual Signals for Advertising

Silverpush, the contextual intelligence company, announced the launch of the Silverpush Trend Intelligence Platform, a new contextual intelligence solution built to help brands and agencies analyse, plan, and act on real-time cultural trends. As trends across social and digital platforms emerge […]

Silverpush and Adsquare launch contextual location measurement for YouTube ads

Advertisers running YouTube ad campaigns can now get contextual location measurement through a new partnership between Silverpush and Adsquare.

Silverpush, AdsquareYouTube Ads

UpdateMeasurement · Measurement integrationGlobalSilverpush

Silverpush Brings AI-Powered Ad Solutions to Capture India’s Festive Rush

LaunchedGlobalSilverpush