diDNA Launches Viewify, New SaaS Tool to Help Publishers Get More Value Out of Their Inventory

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diDNA, a leading provider of digital ad tech solutions, has announced the launch of its latest product, Viewify. Designed to increase the value of a publisher’s ad inventory, this software leverages machine learning that dynamically optimizes the ad auction to increase ad viewability to an average of 80% or more. “Viewability is a critically important […]

“diDNA, a leading provider of digital ad tech solutions, has announced the launch of its latest product, Viewify. Designed to increase the value of a publisher’s ad inventory, this software leverages machine learning that dynamically optimizes the ad auction to increase ad viewability to an average of 80% or more. “Viewability is a critically important […]”
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