Aveeno buys TikTok's new out-of-phone ad format via Displayce

CampaignOut-of-home · Inventory integrationGlobal

Adspotfinder news desk

Written from the source below by this site's news desk, not by a person.

Skincare brand Aveeno ran a weather-triggered outdoor campaign combining Displayce's DOOH platform with TikTok's new out-of-phone ad format, the first UK skincare brand to buy it.

AveenoDisplayceTikTok Ads

“Aveeno®, TikTok, and Displayce have launched a pioneering media campaign for Aveeno® Face Moisturiser SPF 50, making Aveeno® the first skincare and beauty brand in the UK to activate TikTok’s innovative out-of-phone format. The campaign marks a significant milestone in digital […]”
Source

What this is about

Publishers and platforms

Exchanges

Advertisers

Industries involved

More like this

Facebook, Google, Twitter and TikTok join ASA ad-rules pilot

The platforms will help the ASA enforce online advertising rules, giving regulators new sight into how advertisers' ads are policed.

ASAFacebook, Google, Twitter, TikTokadvertisers

RegulationWeb · Rule changeUnited KingdomTikTok AdsGoogle Ads

Displayce & TikTok Launch a Global First: Weather-Triggered OOP Campaign for Aveeno®

Aveeno®, TikTok, and Displayce have launched a pioneering media campaign for Aveeno® Face Moisturiser SPF 50, making Aveeno® the first skincare and beauty brand in the UK to activate TikTok’s innovative out-of-phone format. The campaign marks a significant milestone in digital […]

Performance Agency Chief Media Acquires 2 Firms to Beef up Amazon and TikTok Expertise

The deal comes as M&A for commerce firms grow.

Displayce Launches its Agentic DOOH Offering: A Suite of Agents Available via MCP

Unveiled at Cannes Lions 2026, Displayce is launching a suite of AI agents accessible via MCP, designed to transform the planning, activation, and analysis of DOOH campaigns. In doing so, the company is introducing a new category: Agentic DOOH, in […]

LaunchedGlobalDisplayce

DOOH: Displayce lancia una suite di agenti disponibile tramite standard MCP

LaunchedGlobalDisplayce

Displayce Powers Ubisoft’s Multi-Country DOOH Campaign for Just Dance 2026

During the holiday season, Ubisoft, in collaboration with media platform Displayce, agency Artefact, and SSP VIOOH, deployed a programmatic DOOH campaign across four countries (United Kingdom, France, Germany, Australia). The objective was to strengthen awareness of the game Just Dance […]