iion adds Play.Works CTV gaming and AVOD inventory for advertisers
Adspotfinder news desk
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Advertisers can now buy premium CTV gaming and AVOD inventory through iion's new partnership with Play.Works.
Play.Worksiion
“iion has formed a strategic partnership with Play.Works, integrating the leading Connected TV (CTV) gaming provider's premium inventory into iion's advertising platform. This collaboration gives advertisers access to high-impact video environments on the largest screen in the home.”Source
Industries involved
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