LifeStreet Launches Nero – the First Mobile Demand-Side Platform to Offer True Bidding Transparency
Ad Spot Finder news desk
Our automated news desk wrote this from the source below.
New platform proudly delivers added transparency through its managed service; will release Nero’s self-serve solution later in 2022 LifeStreet, a mobile-first programmatic marketing platform for performance advertisers, has announced the launch of Nero, its re-engineered demand-side platform (DSP). LifeStreet’s new platform pushes for greater transparency in ad tech by giving complete visibility into the full […]
“New platform proudly delivers added transparency through its managed service; will release Nero’s self-serve solution later in 2022 LifeStreet, a mobile-first programmatic marketing platform for performance advertisers, has announced the launch of Nero, its re-engineered demand-side platform (DSP). LifeStreet’s new platform pushes for greater transparency in ad tech by giving complete visibility i”Source
More like this
LifeStreet Expands AI-Powered Media Buying Platform to Lead Acquisition Industry
SAN FRANCISCO — LifeStreet, a leader in AI-powered media buying, today announced its strategic market expansion into non-gaming verticals. Over the past year, LifeStreet has released a series of new features to its media buying platform, Nero, so that the world’s biggest performance marketers can leverage in-app advertising to achieve their growth goals. “Companies across […]
LifeStreet Launches New AI Creative Solution for In-App Ad Personalization
LifeStreet, a leader in mobile marketing, announced its latest solution to maximize return on ad spend (ROAS) for performance marketers. Nero Dynamic Creatives improves the effectiveness of in-app advertising by testing, analyzing, and deploying a limitless number of AI-generated creative combinations across numerous audience segments. Through real-time creative analysis, advertisers can now make immediate connections […]
LifeStreet Launches A Revamped Mobile DSP To Help Predict ROAS
Mobile ad platform LifeStreet released a new version of its DSP on Tuesday that shows developers what’s happening behind the scenes when they make a programmatic buy. “Supply transparency is table stakes,” said CEO Levi Matkins. “The question isn’t just what are you bidding on; it’s why are you bidding on it?” LifeStreet’s rearchitected DSP, called […]