Mail Metro Media shifts ad strategy toward PMPs and fewer ads as it unifies stack

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Ad Spot Finder news desk

Our automated news desk wrote this from the source below.

Mail Metro Media wants to drive 300% PMP growth over the next three years as part of plans to turn a high-volume digital direct business into an outcomes shop.

“Mail Metro Media wants to drive 300% PMP growth over the next three years as part of plans to turn a high-volume digital direct business into an outcomes shop.”
Source

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