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Open AI finally gets ads; YouTube gets its own BBC shows; and marketers get used to grading their own homework.
“Open AI finally gets ads; YouTube gets its own BBC shows; and marketers get used to grading their own homework.”Source
Publishers and platforms
HubSpot integrates its CRM with ChatGPT Ads
HubSpot's CRM now connects to ChatGPT Ads through a partnership with OpenAI, letting marketers manage ChatGPT ad campaigns from HubSpot.
HubSpotOpenAIChatGPT Ads
Google adds agentic commerce checkout to YouTube ads
Google launched a Business Agent beta letting advertisers add checkout to YouTube ads through its updated Universal Commerce Protocol, with product feeds carrying loyalty data.
advertisersYouTube AdsUniversal Commerce Protocol
Red Seat Ventures signs ad-sales deal for 'Financial Audit'
Red Seat Ventures will handle ad sales and distribution for Caleb Hammer's 'Financial Audit' show, giving advertisers a way to buy ads across Tubi, YouTube, Apple Podcasts and Spotify.
Financial AuditRed Seat VenturesTubi, YouTube, Apple Podcasts, Spotify