Rockerbox Drives Top-of-Funnel Marketing Measurement With Latest Launch: New Visitor Analytics
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Leading platform now enables marketers to make better, faster investment decisions to increase brand awareness and reduce acquisition costs Rockerbox, the leading marketing measurement platform for direct-to-consumer (DTC) brands, has released New Visitor Analytics, which allows marketers to make better, faster investment decisions on their top-of-funnel channels. Instead of having to rely on siloed vendor […]
“Leading platform now enables marketers to make better, faster investment decisions to increase brand awareness and reduce acquisition costs Rockerbox, the leading marketing measurement platform for direct-to-consumer (DTC) brands, has released New Visitor Analytics, which allows marketers to make better, faster investment decisions on their top-of-funnel channels. Instead of having to rely on silo”Source
Publishers and platforms
DoubleVerify To Acquire Rockerbox, Adding Outcome Measurement and Attribution Capabilities to Its Suite of Performance Measurement and Optimization Solutions
DV will integrate customer journey insights, advanced attribution, performance analytics, and AI-powered activation into a unified platform to drive better outcomes. The transaction also expands DV’s value proposition to mid-market and direct response advertisers. DoubleVerify (“DV”), a leading software platform for digital media measurement, data and analytics, announced that it has entered into an agreement […]
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MNTN Announces Full Integration With Rockerbox, Offering Marketers Enhanced Cross-Device Measurement and Transparency Into Performance TV Campaigns
In initial integration testing, advertisers leveraging the new integration saw up to a 5x increase in attributed conversions and a 82% improvement in CPA MNTN, the Hardest Working Software in Television and a trailblazer in Performance TV advertising, today announced a full integration with leading marketing analytics platform Rockerbox. With this integration, Rockerbox’s clients gain […]
Rockerbox Announces Measurement Integration with TikTok, Unveiling TikTok’s Impact on Revenue
Rockerbox is announcing an integration with TikTok to help make measuring and showing the impact of advertisers’ TikTok campaigns easier and more effective. Now, Rockerbox customers can see the impact of their TikTok ad video views and visibility on sales and revenue performance. Nearly 5 million businesses in the US leverage the platform to reach […]
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Rockerbox and Pinterest Launch Strategic Measurement Integration
Pinterest’s integration with Rockerbox provides DTC brands with the best independent way to measure the full cross-channel impact of Pinterest’s marketing. Rockerbox, the leading marketing measurement platform for DTC brands, and Pinterest, the inspiration to realization platform, are excited to announce the launch of their strategic measurement integration. With the launch of the integration, DTC brands that are […]
Rockerbox Measures Over $1.5 Billion in Total Ad Spend in 2021 to Enable Data-Driven Marketing at the World’s Leading DTC Brands
Customer growth, platform innovations and new partnerships propel market momentum in record-setting year Rockerbox, the leading marketing measurement platform for direct-to-consumer (DTC) brands, announced today that 2021 resulted in record-setting growth, including measuring over $1.5 billion in total marketing spend across its customer base. The company now serves over 150 of the world’s leading e-commerce […]
Rockerbox Launches Rockerbox Experiments to Optimize Campaign Performance
New solution expands platform’s unbiased marketing attribution and measurement to understand lift and maximize ROI. Rockerbox, the leading marketing measurement platform for direct-to-consumer (DTC) brands, has released Rockerbox Experiments, a new solution that—when combined with the technology’s best-in-class attribution—provides additional measurement capabilities and expanded datasets to help enable a more data-driven marketing organization. With Rockerbox’s […]