Shopify Is Buying Meta and Google Ads for Brands to Acquire Customers

LaunchedSocial · Buying accessGlobal

Adspotfinder news desk

Written from the source below by this site's news desk, not by a person.

Shopify is rolling out its tool that buys ads on behalf of brands to all of its merchants.

Shopify merchantsShop CampaignsMeta AdsGoogle Ads

“Shopify is rolling out its tool that buys ads on behalf of brands to all of its merchants.”
Source

What this is about

Publishers and platforms

Industries involved

More like this

Facebook, Google, Twitter and TikTok join ASA ad-rules pilot

The platforms will help the ASA enforce online advertising rules, giving regulators new sight into how advertisers' ads are policed.

ASAFacebook, Google, Twitter, TikTokadvertisers

RegulationWeb · Rule changeUnited KingdomFavicon of TikTok AdsTikTok AdsFavicon of Google AdsGoogle Ads

German court strips Meta of liability shield for fake ads

Meta faces fines of up to €250,000 per fake ad after a Frankfurt court ruled its ad auction and feed ranking amount to content control, removing its hosting-law shield and increasing platform liability for scam ads.

Frankfurt courtfake adsMeta Ads

RegulationSocial · Rule changeGermanyFavicon of Meta AdsMeta Ads

Google ordered to open AdX and DFP to Prebid

A court ruling orders Google to open its AdX exchange and DFP ad server to the Prebid header-bidding wrapper, letting publishers route Google inventory through independent auction technology.

Google AdsPrebid

Policy changeProgrammatic · Auction infrastructureGlobalFavicon of Google AdsGoogle AdsFavicon of PrebidPrebid

The Court Just Unsealed Judge Brinkema’s Remedies Decision In The Google Ad Tech Antitrust Case. Here’s Your TL;DR

Jason Mraz once sang about having the remedy. A federal judge has now handed one (actually, several) to Google – and, well, “it all amounts to nothing in the end.” Or, at least, that’s the fear. On Tuesday, two weeks after Judge Leonie Brinkema filed her full remedies opinion under seal in US v. Google […]

RegulationGlobalFavicon of Google AdsGoogle Ads

Google adds agentic commerce checkout to YouTube ads

Google launched a Business Agent beta letting advertisers add checkout to YouTube ads through its updated Universal Commerce Protocol, with product feeds carrying loyalty data.

advertisersYouTube AdsUniversal Commerce Protocol

LaunchedCommerce · Buying accessGlobalFavicon of Google AdsGoogle AdsFavicon of YouTube AdsYouTube Ads

Meta introduce tag di trasparenza per annunci AI-generati: cosa cambia per advertiser e consumatori a luglio 2026