Taboola Data Reveals 76% Advertisers See Improved Performance From Agentic AI

Taboola Eyes The Finance Vertical With An Offer To Acquire Ad Network Dianomi

Taboola has made an offer to buy Dianomi, a UK-based ad tech company that connects financial advertisers with premium business and finance publishers. Terms of the deal include a cash component and potential earnout provisions tied to publisher revenue, valuing Dianomi at somewhere between 19 million pounds and 27 million pounds (roughly $25 million to […]

AcquisitionGlobalTaboola1 month ago

Taboola places content discovery ad units across Goal.com

Taboola's content discovery and audience-engagement widgets are now running on Goal.com, extending Taboola's advertiser network across one of the largest football sites.

Taboola→Goal.com

LaunchedWeb · Ad spot integrationGlobalTaboola2 months ago

Taboola opens ad monetisation to AI answer engines and chatbots

Generative AI answer engines and chatbots can now monetise with ads through Taboola's DeeperDive-powered ad platform, newly opened to outside AI companies.

Generative AI companies→Taboola

LaunchedAI assistants · Ad spot integrationGlobalTaboola4 months ago

Taboola expands DeeperDive into an ad network for AI apps and agents

The company sees a larger opportunity in powering advertising across conversational experiences.

LaunchedGlobalTaboola4 months ago

Taboola Launches Realize+

Taboola, a global leader in delivering performance at scale for advertisers, announced the launch of Realize+, the next phase of Taboola’s performance marketing platform, Realize. Realize+ is an agentic system that helps performance marketers unlock more conversions beyond search and social. […]

LaunchedGlobalTaboola6 months ago

Taboola launched Realize+, an agentic AI system that turns advertiser goals into outcomes, and opened its platform to Claude Skills. Realize+ had spent several months in beta with phase 2 expanding in Q2.

LaunchedGlobalTaboola6 months ago