Tariffs push Tanger to start back-to-school campaigns almost two months early
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Because of uncertainty associated with the new tariffs on China and other countries, outlet mall owner and operator Tanger plans to begin this year’s back-to-school marketing about two months earlier than it usually would, its CEO Stephen Yalof told Modern Retail.
“Because of uncertainty associated with the new tariffs on China and other countries, outlet mall owner and operator Tanger plans to begin this year's back-to-school marketing about two months earlier than it usually would, its CEO Stephen Yalof told Modern Retail.”Source
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