TVision and Gemius Bring Cross-Platform Measurement of TV, PC and Mobile Video to the Ad Industry
Ad Spot Finder news desk
Our automated news desk wrote this from the source below.
First-of-its-Kind Single-Source, Cross-Platform Measurement of TV and Digital Video Will Solve Frequency and Wear-Out Challenges TVision, the TV measurement company, and Gemius, an international research and technology company providing media measurement for digital and traditional marketing, today announced a new partnership that delivers first-of-its kind, single-source, transparent measurement of video ads across TV, mobile and […]
TVisionGemius
“First-of-its-Kind Single-Source, Cross-Platform Measurement of TV and Digital Video Will Solve Frequency and Wear-Out Challenges TVision, the TV measurement company, and Gemius, an international research and technology company providing media measurement for digital and traditional marketing, today announced a new partnership that delivers first-of-its kind, single-source, transparent measurement”Source