tvScientific certifies four measurement partners for Performance TV
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tvScientific by Pinterest launched a Certified Measurement Partner Program naming INCRMNTAL, Measured, Singular and WorkMagic as launch partners, giving advertisers vetted measurement options for Performance TV.
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“INCRMNTAL, Measured, Singular and WorkMagic join as launch partners as advertisers demand clearer proof of Performance TV outcomes tvScientific by Pinterest, the Performance TV advertising platform, announced the launch of its Certified Measurement Partner Program, a new initiative designed to recognize trusted measurement providers that meet the company’s standards for accuracy, transparency, and”Source
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tvScientific becomes first platform with direct access to Pinterest audiences
Advertisers can now target Pinterest's high-intent audiences in CTV campaigns directly through tvScientific.
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