Viamedia, EMX and Advertisers from CTV Media Announce Successful Live Market Trial Delivering Digital Programmatic Ads into Live Cable TV on WOW!’s Columbus System
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Innovative Step Taken in Bridging Linear TV with the Digital Programmatic Advertising Landscape EMX, a leading marketing technology company and digital media exchange, and Viamedia, a leading cross-platform local video advertising company, announced the successful trial of QTT™, Viamedia’s cloud-based patent pending advanced television advertising product which is the first to use digital standards to programmatically […]
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“Innovative Step Taken in Bridging Linear TV with the Digital Programmatic Advertising Landscape EMX, a leading marketing technology company and digital media exchange, and Viamedia, a leading cross-platform local video advertising company, announced the successful trial of QTT™, Viamedia’s cloud-based patent pending advanced television advertising product which is the first to use digital standard”Source
Viamedia.ai Announces Local-First Omnichannel Operating System, Uniting Advertising Supply, Demand and Intelligence
Viamedia Taps Advertising Veteran Drew Childers to Lead Growing CPG & Retail Media Division
Marketing expert tasked with building a different approach to CPG brand growth within evolving media landscape Viamedia.ai, a next-generation ad tech company focusing on scaling a local-first omni-channel operating system, has appointed longtime CPG and advertising technology executive Drew Childers to the role of Vice President, CPG & Retail Media. Childers brings more than 15 years of […]
Viamedia.ai Expands Advertising Sales Representation to 29 Additional Markets
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Viamedia Acquires LocalFactor to Transform Digital Ad Operations, Unlock Greater Precision, Reach, Efficiency and Results Across Linear TV, Streaming and Digital
LocalFactor Founder & CEO Evan Rutchik Named Viamedia President & Chief Strategy Officer Acquisition Combines Viamedia’s Extensive Infrastructure with LocalFactor’s Data-Driven Targeting and Programmatic Expertise to Deliver More Scalable, Privacy-Compliant Ad Solutions for Brands and Agencies Viamedia, the country’s largest independent digital and linear advertising rep firm, announced the acquisition of LocalFactor, a Westport, Connecticut-based, […]
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Viamedia Signs Six New Ad Sales Deals, Increasing Its Network to 93 Providers and Supporting Local Advertisers in 74 Key Markets
Viamedia to Manage Advertising Sales for Nex-Tech, North Central Telephone Cooperative (NCTC), TruVista, Tri-County Telephone Association (TCT), Paragould Municipal Utilities and Bristol Tennessee Essential Services (BTES) LEXINGTON, Ky. — Viamedia, the country’s largest independent advertising digital and linear rep firm, today announced it has signed agreements to manage advertising sales for six new service providers, […]
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