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Comscore Will Be the Exclusive Currency in 72 of 73 Viamedia Markets Viamedia, the leading local cross-media advertising company, announced that Comscore, a trusted currency for planning, transacting and evaluating media across platforms, will be the exclusive TV currency in 72 of its 73 Viamedia’s markets. “We have a long history of partnering with Comscore and are […]
ComscoreViamedia
“Comscore Will Be the Exclusive Currency in 72 of 73 Viamedia Markets Viamedia, the leading local cross-media advertising company, announced that Comscore, a trusted currency for planning, transacting and evaluating media across platforms, will be the exclusive TV currency in 72 of its 73 Viamedia’s markets. “We have a long history of partnering with Comscore and are […]”Source
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