News

Expedia Group Advertising and Redion Announce the First Travel Protection Partnership in Landmark Collaboration

Redion→Expedia Group Advertising

UpdateCommerce · Distribution dealGlobalExpedia2 weeks ago

Expedia opens advertiser access to its audiences via Magnite deal

Advertisers can now target Expedia Group's audiences across new platforms following a supply-side deal between Expedia and Magnite.

Advertisers→Magnite→Expedia Group

UpdateCommerce · Inventory integrationGlobalExpediaMagnite6 months ago

Expedia appeals to travellers' emotional side in new Japan campaign

CampaignGlobalExpedia8 months ago

Expedia Group Advertising’s study reveals what really sparks wanderlust

UpdateGlobalExpedia11 months ago

Expedia Launches Travel Media Network, Expanding Ad Business to Include Offsite Buys

The capability comes with the launch of Expedia’s travel media network, building on the travel company’s 20-year-old advertising business.

AcquisitionGlobalExpedia2 years ago

Expedia signs up as Netflix’s first global ad partner

Expedia→Netflix

LaunchedCTV · Buying accessGlobalExpedia3 years ago

Why Expedia is leaning into emotional storytelling with new in-house campaign

CampaignGlobalExpedia3 years ago

Expedia Points to Extra Value in 'Arrows' Campaign - Little Black Book

CampaignGlobalExpedia4 years ago

Exclusive: Expedia Is Matching Advertising Spend by Travel-Related Businesses

The $25 million boost to advertisers comes as travel industry tries to rebound.

UpdateGlobalExpedia6 years ago

Expedia unveils a gaze-driven video campaign for resort hotels

The new effort tracks your gaze so that, in preparation for a luxurious resort vacation, you ‘Never Lift a Finger.’

CampaignGlobalExpedia9 years ago

Expedia busts travel myths with its new campaign geared at millennials

Travel portal Expedia is getting chummy with millennials and tapping into their wanderlust for its latest campaign. “#ExpediaInterns” is a series of webisodes by two millennial actors portraying the role of Expedia interns that debunk travel myths using real data accumulated by the company. The campaign also encourages users to tweet their questions at them using the hashtag #ExpediaInterns and respond to real tweets from travelers looking for the truth about booking online. “We feel we have an opportunity to engage with a new, younger traveler who might be less familiar with the Expedia site,

UpdateGlobalExpedia12 years ago