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Follow the launches, price changes and new rules that change where you can buy ad spots. Each story is dated and filed under the companies involved.
18 events for Gameloft
Open GameloftGameloft for Brands Unveils COMBO! Core, a Dedicated Proposition for Consumer Brands to Reach Gen Z and Millennials Through Non-intrusive In-Game Advertising
Gameloft for brands, a leader in creating gamified advertising experiences for brands, unveiled COMBO! Core, an expansion of COMBO! The Gaming Media Network that enables brands to effectively engage with core gamers. Gen Z, individuals born in the first decade of the 21[st] century, have represented one of the biggest marketing challenge in the past years. […]
NumberEight & Gameloft for brands Forge Strategic Partnership to Enhance Audience Targeting Across Premium Gaming Inventory
Gameloft for brands, a leader in advertising and gamification solutions for brands, has partnered with NumberEight, a leader in ID-less data solutions. Gaming, particularly mobile gaming, has emerged as an area of interest in the advertising industry due to its engagement […]
Gameloft for brandsNumberEight
Gameloft partners with Admix to bring in-play ads to Gangstar Vegas
Admix, the hypergrowth technology company guiding brands into gaming and the metaverse, has teamed up with Gameloft for brands, to bring In-Play ad technology to some of the publisher’s best-known mobile games. Gangstar Vegas, one of the opus from the famous franchise Gangstar, will be the first to feature Admix In-Play ads. Gameloft and ads […]
GameloftAdmix
Gameloft Chooses PubMatic to Drive Programmatic In-App Advertising Growth
PubMatic, the publisher-focused sell-side platform (SSP) for an open digital media future, today announced it is working with Gameloft, a leader in the development and publishing of mobile games, to help marketers take full advantage of in-app advertising opportunities. Through this partnership, PubMatic will allow advertisers to easily access engaged audiences across Gameloft’s wealth of […]
Gameloft Advertising Solutions and Kwanko Announce New Global Partnership
The leading mobile game developer connects its inventory to Kwanko’s DSP platform Paris – Gameloft Advertising Solutions, Gameloft’s mobile advertising sales arm, has signed a formal partnership agreement with leading performance-based digital advertising outfit Kwanko. The advertiser will use the Swelen DSP platform to monetise its mobile inventories. Gameloft was founded in 2000. The company […]
Gameloft Advertising SolutionsKwanko
Gameloft Advertising Solutions and Madgic Announce a Global Partnership
The inventory of the leading mobile game publisher is linked to Madgic’s SSP platform Paris – Gameloft Advertising Solutions, Gameloft’s mobile advertising agency, announces a partnership with Madgic, a pioneer in mobile advertising, to consolidate its position in the programmatic advertising market. In this partnership, Gameloft Advertising Solutions is using Madgic’s SSP platform, which is […]
Gameloft Advertising SolutionsMadgic
Gameloft Advertising Solutions and Pocketmath Announce a Global Partnership
The leading mobile game publisher’s inventory will connect with Pocketmath’s DSP Paris – Gameloft Advertising Solutions, Gameloft’s mobile advertising network, opens its global inventory to Pocketmath, the 100% self-serve mobile programmatic DSP (demand-side platform). Through a very simple and intuitive user interface, Pocketmath offers self-serve access to its mobile advertising platform, allowing the fully transparent […]
Gameloft Advertising SolutionsPocketmath
Gameloft Advertising Solutions Confirms Its Exponential Growth with an 800% Progression in the First Quarter
Paris – Gameloft Advertising Solutions, Gameloft’s mobile advertising network, announces solid performances and continuous exponential growth. The company reached ad sales of 2.7 million Euros in the first quarter of 2016, compared to 0.3 million Euros for the same period last year. This represents an increase of over 800%. AN ESTABLISHED REPUTATION In the first […]
Gameloft and mediasmart Partner to Make Gameloft Advertising Solutions’ Inventory Programmatically Available
London – Gameloft Advertising Solutions has partnered with mediasmart Mobile – a company that licenses its leading mobile DSP (Demand Side Platform), helping its clients optimize their mobile media buying process – to make Gameloft inventory programmatically available through mediasmart’s bsmart platform. This is one of the first partnerships that Gameloft Advertising Solutions signs directly with a DSP, and in the […]
Gameloft Advertising Solutionsmediasmart
Gameloft Advertising Solutions Announces Its Integration with Smart RTB+ to Develop Its Mobile Ad Display and Video Programmatic Product Line
Paris, February 12, 2016 – Gameloft Advertising Solutions announces a partnership with Smart AdServer by integrating with Smart RTB+, the native SSP of its integrated technological platform. This partnership allows Gameloft Advertising Solutions to expand the availability of its in-app mobile inventory on programmatic channels for all of its display and video formats, thereby developing […]
Gameloft Advertising SolutionsSmart AdServer
Gameloft Advertising Solutions Selects Rubicon Project to Automate Mobile Advertising Across its 147 Million Monthly Users Worldwide
Leading Digital and Social Game Publisher Brings Mobile Video, Native and In-Game Advertising to Buyers Everywhere Through Rubicon Project’s Global Advertising Marketplace Los Angeles, CA Gameloft Advertising Solutions announced a partnership with Rubicon Project (NYSE: RUBI) which operates one of the largest advertising marketplaces worldwide, to automate mobile advertising across its 8 billion impressions via […]
Gameloft Advertising SolutionsRubicon Project
Gameloft Advertising Solutions Partners with SpotX to Sell Video Ads Programmatically Across Global Audience
World’s largest mobile gaming publisher to target specific audiences with video ads in mobile games Paris: Gameloft Advertising Solutions has partnered with video inventory management platform SpotX to serve targeted video ads to gamers programmatically. Using Gameloft Advertising Solutions’ deep first-party data, advertisers will be able to target campaigns at a granular level and access […]
Gameloft Advertising SolutionsSpotX
Gameloft Advertising Solutions and AppNexus Announce Global Partnership
– Leading Mobile Game Publisher to Leverage the AppNexus Publisher Supply Side Platform – – Partnership Heralds AppNexus’ Growing Mobile Monetization Business New York and Paris – Gameloft Advertising Solutions, a division of the leading digital and social game publisher Gameloft and AppNexus, the world’s leading independent advertising technology company, today announced that AppNexus will serve as […]
GameloftAppNexusAdvertisers
Gameloft Advertising Solutions Adopts the OpenDirect 1.0 Technical Specification for its Premium Programmatic Sales
Paris – Gameloft Advertising Solutions strengthens its position in the programmatic market and announces the implementation of the OpenDirect 1.0 protocol for its Premium programmatic sales. This new, automated programming interface (API) standard is designed for the purchase and sale of premium inventory and offers advertisers exceptional efficiency in setting prices and delivering reserved inventory. […]
GameloftOpenDirectAdvertisers
Gameloft Advertising Solutions Expands its Offerings with a New Native Video Advertising Format: The Buddy Pack
Paris – Gameloft Advertising Solutions announces the release of a new native advertising format: the Buddy Pack. This new format allows for real interaction between the consumer and the brand based on the display of a video advertising message within the game context. The advertiser delivers sponsored content at key moments in the game: Achievement: […]
Gameloft Advertising Solutions Enhances Its Offerings with Two New Advertising Formats: VBAN and M-INT
Paris – Gameloft Advertising Solutions announces the launch of two innovative rich media formats: VBAN and M-INT. These new, innovative advertising solutions offer advertisers a unique level of visibility and engagement with consumers. VBAN: A banner enriched with video content that can be viewed in full-screen mode and allows consumers to interact with the brand […]
Gameloft Advertising Solutions Expands Its Services with New Advertising Formats and Targeting Criteria
Paris – Gameloft Advertising Solutions presents its new, innovative advertising formats: Minigame, FORM, SITE, as well as a new geolocation feature that matches advertising campaigns with users according to their location. Armed with perfect knowledge of its consumers and its expertise in mobile platforms, Gameloft is proud to announce the launch of the following rich […]
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