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10 events for Mozilla
Open MozillaMozilla names Index Exchange its first programmatic ad partner
Marketers can now reach Mozilla's audiences through Index Exchange, which becomes Mozilla's first programmatic advertising partner.
Mozilla hit with privacy complaint in EU over Firefox tracking tech
Mozilla, the nonprofit that develops the Firefox web browser, has been hit with a complaint by European Union privacy rights group noyb, which accuses it of violating the bloc’s General Data Protection Regulation (GDPR) by tracking Firefox users by default without their permission. It’s unusual to see a privacy complaint targeting Mozilla, an organization which […]
Mozilla expands partnership with adMarketplace on the journey to protect consumer privacy while delivering value to advertisers
The partnership names adMarketplace as Mozilla’s preferred partner to sell its privacy-preserving homepage tiles, and expands the relationship into additional surfaces. Mozilla, the privacy focused tech company behind the Firefox browser, and adMarketplace, a search advertising company, announced they have expanded their advertising partnership for sponsored tiles and Firefox’s new tab experience. This advertising partnership […]
Mozilla Acquires Anonym, A Privacy Tech Startup Founded By Two Top Former Meta Execs
Two years after leaving Meta to launch their own privacy-focused ad measurement startup in 2022, Graham Mudd and Brad Smallwood have sold their company to Mozilla. The acquisition, announced on Monday, came together quickly, said Mozilla CEO Laura Chambers, who declined to share a deal price. Mozilla had initially been talking to Anonym, which uses […]
Mozilla And Meta Submit (Yet Another) Privacy Ad Tech Proposal In New W3C Group
The first meeting of the W3C Private Advertising Technology Community Group (PATCG) took place this week, bringing together the biggest American browser and tech companies. The group convened in an attempt to rejuvenate web monetization without third-party cookies and with much higher privacy standards baked into the software. Most of the ideas surfaced in the […]
Mozilla beefs up anti-cross-site tracking in Firefox, as Chrome still lags on privacy
Mozilla has further beefed up anti-tracking measures in its Firefox browser. In a blog post yesterday it announced that Firefox 86 has an extra layer of anti-cookie tracking built into the enhanced tracking protection (ETP) strict mode — which it’s calling “Total Cookie Protection” (TCP). This “major privacy advance”, as it bills it, prevents cross-site […]
Mozilla expands its partnership with ad-free subscription service Scroll
Mozilla just announced a new initiative called Firefox Better Web with Scroll, which combines the tracking protection built into its Firefox browser with the ad-free browsing experience offered by Scroll. Last year, Firefox turned on something called Enhanced Tracking Protection for all its users by default, blocking third-party cookies and crypto-mining. Scroll, meanwhile, is a […]
Mozilla adds fingerprinting and cryptocurrency mining protection to Firefox
Mozilla is adding a new feature to protect you against web annoyances in future releases of Firefox. The new feature is currently available in the beta version of Firefox 67, and the nightly version of Firefox 68. They will be available in the stable release of Firefox in a few weeks. The cryptomining and fingerprinting […]
Mozilla Is Pulling Back On Its Foray Into Ad Tech
Mozilla’s decision to bail on its brief romance with its advertising products caught many insiders by surprise. The company said Monday it would end its sponsored tile offering, which it had released November 2014. Adzerk CEO James Avery, who was involved in briefings earlier this year meant to set the stage for Mozilla’s foray into […]
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