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Follow the launches, price changes and new rules that change where you can buy ad spots. Each story is dated and filed under the companies involved.
4 events for Sportradar
Open SportradarSportradar Launches FanID Connecting Rightsholders and Brands with Sports Fans in a Post-Cookie World
Sportradar FanID features first data clean room for sports industry, delivers personalized marketing at scale Sportradar today announced the launch of Sportradar FanID, a unique, end-to-end first-party marketing solution combining the first data clean room for the sports industry with the company’s proprietary marketing activation technology, to offer rightsholders and brands personalized fan engagement in […]
RightsholdersSportradar FanIDBrands
Sportradar and Adomni Announce Industry First Partnership to Bring Live Sports Data to Digital Out-of-Home Advertising
For the first time, marketers at sports betting platforms, teams and leagues can launch programmatic digital out-of-home ad campaigns that feature live odds, stats, and other hyperlocal dynamic information to maximize consumer engagement Sportradar, the leading global sports technology company creating immersive experiences for sports fans and bettors, and Adomni, the leading programmatic digital out-of-home […]
SportradarAdomniadvertisers
Sportradar Acquires Optima
Leading omnichannel sports betting and e-gaming platform business expands Sportradar offering to become a fully integrated ‘turnkey’ sports betting services provider Sportradar, the world’s leading provider of sports data and content, announced that it has acquired the award-winning sports betting and gaming omnichannel platform business Optima, effective immediately. Optima will extend Sportradar’s current betting services […]
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